If you have been considering a career in marketing or want to take the next step in your current marketing career, 2012 is the year that you should take action by studying a postgraduate marketing course at Macquarie University.
Our postgrad marketing degree (offered as a specialisation through the Master of Commerce) provides you with the knowledge you need to understand underlying marketing practices, whilst incorporating a problem based learning approach.
Nick Saisanas (pictured above) is a Master of Commerce (Marketing) graduate. Following his graduation from Macquarie University, Nick began working with TomTom. He is now the Marketing Communications Manager Australia and New Zealand with this company.
Our postgraduate marketing course cultivates your skills in all the major areas of marketing, so you can be confident that when you graduate you will be ready to take that next step in your marketing career!
Throughout your postgrad marketing degree, you will study a range of topics including:
- Work, Organisation and Management
- Marketing Communications
- Consumer Behaviour
- and Brand Management.
Learning from leading academics, you will guided throughout your postgraduate marketing course and will have the chance to gain hands on experience through a variety of practical exercises and internship and networking opportunities which will be sure to set your degree apart!
Our postgraduate marketing degree is available to anyone who has a bachelor degree – so if you are thinking of making the switch to a career in marketing or updating your current skill set, a postgrad marketing degree from Macquarie University is the right choice for you.
You will study in-depth marketing strategies, tactics and techniques including:
- identifying forecast opportunities and threats in domestic and international industries
- the implementation and monitoring of marketing strategies
- different tactics and plans and the way they effect organisations
- and the latest approaches and techniques in marketing.
Careers in marketing are diverse and varied. Upon graduation, you will be qualified in a range of areas and depending on your area of interest – can become employed as a:
- Brand Manager
- Product Development Manager
- Market Research Specialist
- Marketing Manager/Co-ordinator
- Communications and Media Manager
- Business Consultant
- Media Account Executive
- Marketing Strategist.
Don't wait any longer to take the next step in your marketing career. Apply now to start studying in 2012.