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Shadi Erfani

First Name: Seyedezahra Shadi
Surname: Erfani
Department Dept of Accounting and Corporate Governance
Supervisor(s): Dr. Babak Abedin , Dr. Farhad Daneshgar

Email Student

View Seyedezahra Shadi Erfani's profile

Paper Title

Investigating Impact of Social Network Sites Use on Quality of Life Of Cancer Survivors

Abstract

Social Network Sites (SNSs) enable individuals to create their profiles online, add and maintain friends, interact and collaborate with each other, and explore or exchange resources including information and support. SNSs have grown exponentially and have become a major communication channels in people’s daily lives. To explore impacts of SNSs use on quality of life of patients this study proposes a theoretical model based on social capital theory, social presence theory, and social cognitive theory, and validates effectiveness of the model on enhancing the quality of life of cancer patients. In particular, this research focuses on cancer survivors and investigates in what ways use of SNS by patients, may impact their quality of life .This study uses a mix of qualitative and quantitative research methods. Interviews will be used to initially test the research conceptual model and to gain a better understanding of whether SNS use has any impact on participants’ quality of life. Online surveys will then be employed to collect participants’ perception about factors in the research model. Structural Equation Modeling (SEM) and Factor Analysis will then be used to empirically test the model and find out which factors and to what extent facilitate the relationship between SNS use and quality of life of patients. The environment under study is the Facebook page of Ovarian Cancer Australia, where members of this page regularly participate in online conversations and provide and receive support and information from other members. The result of this study contribute to the theory and practice through development of a new model which explains, impact of the use of social network on the quality of life of cancer survivors, application of above theories in the context of SNS use and health outcomes, and proposing a platform which helps health organizations to tailor future survivorship program by using SNSs.

Purpose

This study aims to both evaluate the outcomes and explore the impacts of Social Network Sites (SNS) use on the quality of life of patients.

Originality

Through an investigation of the current literature in Social Network Sites and related fields within the Information Systems discipline, the current study extends the current body of literature by developing a theoretical framework for evaluating and testing the impact of SNSs on the health outcomes of the cancer survivors. The originality of the paper lays in applying social capital theory, social presence theory and social cognitive theory in the context of SNS use and health outcomes. It is expected that results from this study may facilitate establishment of more effective platform specially designed for both supporting patients with terminating diseases as well as helping public and private health organizations and carers in their duties.

Key literature/theoretical perspective

Social Network Sites (SNSs) enable individuals to create their profiles online, add and maintain friends, interact and collaborate with them, and explore or exchange resources including information and support. SNSs have grown exponentially and have become a major communication channels in people’s daily lives. This study proposes a model based on social capital theory, social presence theory, and social cognitive theory in order to investigate ways by which the quality of life and health outcome of the cancer patients can improve through SNSs use. The key assumption of the study is that when used effectively, SNSs can potentially enhance quality of life of patients. The Quality of life is measured by emotional wellbeing, health self-efficacy, participation in health care and coping.

The environment under study is the Facebook page of Ovarian Cancer Australia, where members of this community regularly participate in online conversations and both provide and receive support and information resources from other members.

Design/methodology/approach

This study uses a mixed qualitative and quantitative research methodology. During the first phase of this study interview method will be utilised to achieve two purposed: (i) to develop a synthesized theoretical model from the literature which will be tested and evaluated through a survey questionnaire method in the second phase, and (ii) to fill the existing gap in the literature and investigating new and relevant concepts related to the domain of the study by gaining a better understanding of how and in what ways the SNS use can impact the quality of life of patients. In the second phase of the study an online surveys questionnaire will be developed to evaluate findings from the previous phase. Structural Equation Modeling (SEM) and Factor Analysis will then be used to empirically test the model and find out which factors and to what extent facilitate the relationship between SNS use and quality of life of patients.

Practical and Social implications

The results of this study contribute to both theory and practice through (i) development of a new model which will ultimately enhance the quality of life of cancer survivors by providing insights into the factors that affect effectiveness of the SNS use; and (ii) developing degign directives and guidelines for establishing SNS platforms which can provide patients and health providers at various levels in attaining their various needs

Keywords

Social Network Sites, Social Capital Theory, Social Presence Theory, Social Cognitive Theory, Quality of Life, Cancer Survivors